Complete visual identity development for a supermarket chain focused on fresh, quality products. A vibrant brand system that communicates freshness, naturalness, and trust.
Arkadia Foodstore
Visual Identity, Social Media, Printables, Marketing Strategy
2024
Arkadia is more than a supermarket; it’s a destination where quality and freshness meet. The branding reflects the brand’s promise: fresh products, genuine value, and a trustworthy shopping experience.
The color palette evokes nature and the freshness of the products, while the serif typography combines elegance with accessibility, creating a unique and memorable identity.
Colors representing freshness and naturalness
Dark Teal
#2d5357
Lime
#d4db7a
Sage Green
#89b5a2
Coral
#dc826f
A combination of elegance and clarity
GIF Animated.
Printed Magazine.
Van Design.
Social Media Design.
Everything your business needs to scale — all under one roof.
